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Corporate Guide

Colors, Patterns & Fits

As we prepare for your upcoming headshot session, I have a question for you. Do you have a strong presence on social media? Would your business benefit by investing more time in creating more awareness for your brand/job/company on social media? Professional photos of yourself and/or your product makes a big impact online.

If you choose to schedule quarterly photos now before the completion of your first headshot, you will save $200 annually. Shoot me a message or text me (217-840-2444) to begin the conversation to getting you on the path to have quality photos to showcase you, your talent and your products.

Tips on What to Wear


  • Black and white are popular clothing colors but those are not my first color choices for headshots. Substitute black with richer neutrals like chocolate, navy, maroon and forest green.  Grey is also a popular color for suit jackets as well.  Rich colors and jewel tones are great choices for almost all women.

  • Unless you’re feeling really bold, it’s probably best to avoid red and orange.  For example, the color red can evoke feelings of excitement and passion. It’s an appropriate hue for industries that are related to food, sports, and entertainment. But it’s not an ideal shade for those in the medical field because it can also make people feel anxious.

  • Greens and blues — which can be used to make people feel calm and safe — are typically a better choice for professionals in those industries. 

  • The richer neutral colors are applicable for nearly every industry and can give off a sense of power, authority, stability, or loyalty. Depending on the vibe you want to portray in your images, adding pops of color can be beneficial too so let’s talk more about the feel and style of images you want to have.

  • Curious what other colors will look great on YOU? 

  • Check out the Color and Skin Guide I’ve created. 


Solids vs. Patterns

Professional Hair & Makeup

Plain colors are your best choice. However, patterns can look great in photos if used appropriately. I suggest smaller patterns (i.e., small checkered, dots, etc) as opposed to large patterns (big floral print, hounds tooth, paisley or large polka dots for instance). Less is more for corporate headshots.

  • Professional hair and make-up artists are available to meet you at the SLP studio or come to your home or office. 

  • $70 for hair OR make-up and $125 for both. 

  • Text/call me at 217-840-244 or contact me via inquiry from ASAP if you’d like to schedule this service to help you feel your best before you step in front of the camera.

A Good Fit

It may seem silly to point out but make sure the clothes fit properly. A tailored suit jacket can make you feel and look like a million bucks. When you wear clothes that fit you well, you will feel good. When you feel good, you will be more confident. And that confidence translates beautifully in the final photos

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